- Sector: Manufacturing
- Topic: Industrial IoT + sensors
- Partners: Shell; supported by Analog Devices, Clean Energy Venture Group, EnerNOC, GE Ventures, Freescale Semiconductor, and Saint-Gobain
- Collaborator: Fraunhofer TechBridge, an expert in technical validation, was a key collaborator on the first three Launch programs.
- Participating startups: Tagup, MultiSensor Scientific (now Kuva Systems), Gridorder, Gusali Labs
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